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Bridal trends for winter weddings 2024

Bridal trends for winter weddings 2024 - Maids to Measure

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When it comes to wedding trends, there can be many crazes each centred around one aspect of the occasion. For instance, bridesmaid dress accessories, styles, venue decorations, or the time of year. The influences behind wedding trends can also come from practically any area of popular culture. As a result, it can be tricky to keep on top of what’s trending in the world of weddings. This post is here to help you prepare for winter weddings by breaking down the bridal trends we’ve noticed in 2024. 

How to plan a winter wedding  

Winter weddings are often popular because they can be cheaper and easier to plan. Venues are also less likely to be booked up, so brides typically have a greater choice of where to hold the event. This is important, as winter occasions typically happen at colder times of year (especially if you’re in the UK). Securing a venue with an abundance of indoor spaces and good central heating is therefore essential to keep everyone happy. Of course, outfits can compensate for lower temperatures with thicker material and the addition of jackets. Other tips to plan the perfect winter wedding include: 

  • Send out wedding invitations well in advance. 
  • Have back-up travel options for guests. 
  • Make sure the dress code accounts for colder weather. 
  • Stick to your wedding theme. 
  • Set up good lighting to account for the shorter days. 

Winter wedding bridal trends 2024 

While many of us might have the impression that winter weddings are meant to be formal occasions, there are nevertheless bridal trends which could be considered non-traditional. The most prominent winter wedding dress trends include the following. 

Sleeves 

Choosing evening dresses with sleeves for the bridal group or even as the bride herself is both a practical and stylist option for winter weddings. Additional fabric coverage helps keep you warm, while also adding a level of sophistication to your look. Long sleeves on dresses might have been popularised in recent years due to the success of historical dramas, such as Bridgerton. Although there are now many contemporary dress designs which incorporate this feature, including our Daphne V Neck Dress. 

Unique venues and wedding decorations 

Choosing a non-traditional wedding venue has become popular as a way to make the event special. This can also help tie into chosen themes and styles. For instance, couples looking to have their wedding in a natural setting could opt for a vineyard, farm, wildlife sanctuary, or simply a field.  

Personalisation 

More and more, couples are placing a higher value on individual expression in fashion. When it comes to the bridal dress, this means having bespoke alterations, texturing, and accessories to complete the look. This non-traditional approach can even extend to the colour of the bride’s dress as well.  

Bridal Separates 

This term simply refers to brides having multiple looks throughout the wedding day, which they change into as and when they fancy. A popular choice has been a two-piece outfit for the ‘after-party’ part of the evening, as it is far more practical. Planning bridal separates is an effective way to remain stylish and on theme, all while protecting your dress and staying comfortable. 

Sustainability 

Many couples are mindful of their environmental impact, especially when it comes to lavish events such as weddings. In winter, this means finding eco-friendly ways to keep guests warm, decorate the venue, and dispose of waste. Additionally, this trend has seen certain dress features fall out of fashion due to their production. For instance, fur has negative connotations for those who are vegan or care for animals.  

Winter bridesmaid dresses 

The Maids to Measure range features many occasion and bridesmaid dress styles that are well suited to winter events. Just a few of our top picks include: 

Dresses for all kinds of winter weddings 

Incorporating bridal trends into your wedding can help leave a lasting impression on your guests. Embracing yearly trends doesn’t mean you’re losing any individuality in your wedding. You’re instead free to pick and choose if a particular trend works for you. Get in touch if you have any questions about incorporating trends into your winter wedding. 


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